StoreFriendly TVC
The project aims at promoting StoryFriendly. This company provides self-storage rental services.
IDEA
Men always own their favorite collection such as toys, speakers or cameras. However, their another half usually feel jealous of the collection because man treats them in a very good way but not her.
Therefore, the storyline adopts mistress to represent the favorite stuffs, no matter what they are. We put the wife and mistresses together and show the contradiction between them, in order to to tell that "Wife should be at home, and mistress should be in StoryFriendly."
Strategy
Get... middle-age male aged 30-50
To... use StoreFriendly
By... telling them using Storefriendly can store your collection as many as possible
TVC Storyboard
TV Commercial
